Data for the contract fulfillment
Tipteh processes its customers’ personal data in the scope and for the purpose of fulfilling agreements, i. e. industrial automation equipment supply agreements. Based on legal bases stipulated in agreements, personal data may also be processed, in the scope required, for the purpose of entering into an agreement, in the negotiation process, after receiving an individual’s offer or demand. In case services are provided online, the company guarantees all the necessary technological and organisational solutions to ensure complete security. The data is encrypted and transferred to Tipteh’s server in a protected form. The system thus prevents a third party to intercept the personal data that a customer sends to Tipteh online.
Data with the potential for company offer
Tipteh collects and process company and personal data in order to form an idea of the potential of individual product groups in our offer and in order to plan and improve the products and services in our offer available to customers.
Data for smooth company operation
Tipteh collects and process customer’s personal data, especially on their function in the company, the customer’s interests and the potential of individual product groups of our offer. We also store and process data with details related to the customer: about the business visits site, calls, opportunities, projects, employee tasks, received emails, complaints and data on marketing campaigns in which a particular customer was involved. This data is recorded in order to ensure the smooth operation of Tipteh, to establish a uniform record of customer-related activities, and to allow for the adjustment of offers to the customer.
Data for handling campaign performance and optimization
Tipteh collects and processes personal data of customers who have signed up to receive electronic news, industrial automation equipment, customized offers on automation equipment and direct e-mails for automation equipment. For the mass distribution of e-mails, Mailchimp’s services are used, storing: name, surname, e-mail address, and IP address of the customer, and based on the email traffic, the details of activities related to the email notifications sent to the customer. The data is processed by Tipteh in order to follow our electronic notification and campaign performance, and to optimize the content of our future electronic notifications, the experience of our notification recipients, and to adjust our offers according to the content on our website.
Data for recording customer’s activity
Tipteh collects and processes personal data of customers submitting a website inquiry form. Our website inquiry form is provided by the WordPress plugin – Contact Form 7. The data entrusted to us via the inquiry form are shared with the WordPress. If you submit a request for automation equipment offer or for information on price, availability or other information related to offer, your request will be considered as an offer request and we will store your data in accordance with the applicable legislation. This data is recorded in order to ensure the smooth operation of Tipteh, to establish a uniform record of customer-related activities, and to allow for the adjustment of our offers. In the event that the topic of the request is not related to the offer, your data will be kept for 2 months to allow us to fully meet your requirements and respond to your request.
Anonymised data for optimizing business decisions
Tipteh collects and processes personal data for optimizing its business decisions and for statistical processing of data intended for reporting (only anonymised data is included in the reports). Based on its legal interest, Tipteh processes personal data for the purpose of diminishing the risk of web site hacking (by ensuring information security, diminishing risk of unauthorised access to important business information, personal data and information system).
Consent to the processing of personal data
In some cases, Tipteh asks its customers and other individuals for a special consent to the processing of their personal aspects, in particular to analyze their interests and behavior (i.e., profiling) for the purpose of creating personalized offers of our goods and services for meeting a customer’s business needs. Data processing is dedicated also to more effective customer notifications and direct marketing as well as conducting marketing research. In these cases, the personal data processing is carried out on the basis of the consent until revocation.
Data on the visits to the website
Tipteh collects personal data to record visits to its web site by using cookie identifiers so it can enhance the functionality of the website and customer experience, strengthen security, ensure uninterrupted functioning of the website and online services, and monitor the number of visitors to the web site and to online services. Tipteh uses the following cookies:
They represent web cookies without which web sites or online services will not function properly. Cookies are created when an individual files a form, registers or otherwise interacts with the web site by clicking on simple links.
Cookies for monitoring the effectiveness of the website
They are used for analysing visits to the web site or online services in order to enhance customer experience. An individual may accept cookies by clicking on a button at the web site or by continuing active browsing after having received a cookie notification.
Cookies of partner services
They comprise cookies of partner services such as Facebook, LinkedIn, Twitter, Google etc. If a customer refuses to accept these cookies, they will not be placed, however this can make certain attractive web site functionalities unavailable.
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